Posts Tagged ‘Marketing’
Book Summary: “Building a Story Brand”
Donald Miller’s “Building a Story Brand” is the best marketing book I’ve ever read. Here are the biggest takeaways I learned from the book.
Read MoreBook Summary: “Positioning”
Al Ries and Jack Trout’s marketing classic “Positioning” will teach you how to carve out a niche for your business, product, or service.
Read MoreBook Summary: “Your Music and People”
Don’t let the title deceive you. Derek Sivers’s book “Your Music and People” is for anyone looking to market themselves and their work.
Read MoreBook Summary: “Shift Ahead”
Shift Ahead contains more practical case studies than any book I’ve ever read. Learn from Domino’s, Xerox, Kodak, and dozens of other companies.
Read MoreBook Summary: “Growth Hacker Marketing”
Growth Hacker Marketing book review: Ryan Holiday shares tips for how to acquire customers, sell books, and create viral content.
Read MoreBook Summary: “Perennial Seller”
In his book Perennial Seller, Ryan Holiday has blended the perfect cocktail of motivation plus harsh reality.
Read MoreBook Summary: “Start with Why”
In Start with Why, Simon Sinek cuts to the core of why certain companies and leaders are successful and others are not.
Read MoreBook Summary: “Made to Stick”
Made to Stick book review: This is one of the best books out there for marketers, teachers, and anyone who wants to get an idea into the minds of others.
Read MoreBook Summary: “Contagious”
Contagious book review: Berger’s research provides rich insight into how to craft products and ideas that generate word of mouth advertising.
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